MFSB – 1973 – Love Is The Message
Read Reviews, Buy the Album or Download the Album for free
A key moment for the Philly soul scene of the 70s – and the first album to feature the MFSB backing group as a solo act on their own! The ensemble were responsible for key sounds on countless soul singles of the time – yet also find a way to soar beautifully on their own – in a sweet instrumental groove that matches the strength of Barry White’s Love Unlimited Orchestra, and which was definitely a key inspiration for the sound of the Salsoul Orchestra! There’s definitely a bit of early disco in the mix, but the style’s more uptempo east coast overall – that pre-disco groove that was going down in the clubs – with larger strings added to a core group of funky rhythm players. Gamble & Huff production make the whole thing sparkle, and arrangements are by Vince Montana, Bobby Martin, and Jack Faith – on titles that include “Love Is The Message”.
A1 Zack’s Fanfare 0:23
A2 Love Is The Message 6:35
A3 Cheaper To Keep Her 6:52
A4 My One And Only Love 4:34
B1 TSOP (The Sound Of Philadelphia) 3:43
B2 Zack’s Fanfare (I Hear Music) 0:50
B3 Touch Me In The Morning 6:21
B4 Bitter Sweet 5:26
MFSB’s “Love Is The Message” album was released in 1975 on Philadelphia International Records just as the Sound of Philadelphia and the genious of Gamble and Huff was dominating America. The album doesn’t disappoint. Filled with lush R&B mid tempo grooves and sophisticated Disco, backed by angelic vocals of Three Degrees and strings that G&H were known for, this is the quintessential mid 70’s R&B album. Backed by the one two punch of the title track and “TSOP(The Sound Of Philadelphia)” with backing vocals by Three Degrees, both became across the board # 1 smashes and found a loyal following at Disco’s during the early days of the emerging Disco trend. The rest of the album is jazzy and sleek R&B and is pure joy. “Cheaper To Keep Her“, “My One And Only Love” and “Bitter Sweet” are silky smooth R&B grooves that have a jazzy feel to them and the band’s beautiful take on Diana Ross’ “Touch Me In The Morning” rounds out the album. If taken as a whole and not just the sum of its parts, the album is richly satisfying and sounds as romantic and beautiful today as it did 40 years ago.
A must have for any collector of early 70’s R&B.